14:30–16:30 || AIB-CEE plenary session || Room no. 236A, Aula (2nd floor)
Building Resilient Ukraine in New Geopolitical Realities: What are the implications for international business theory and practice?
In an era marked by increasing global turmoil, the strategic roles of multinational corporations (MNCs) in fostering economic recovery and sustainable development have never been more critical. Particularly in regions beset by crises, MNCs find themselves at the forefront of efforts to create resilient and inclusive growth.
The ongoing Russian invasion of Ukraine presents a complex crisis with profound implications for Ukraine, the broader European continent, and the global community. This crisis has necessitated a reevaluation of international business strategies, highlighting the need for alignment with principles of international development, creating shared value (CSV), corporate social responsibility (CSR), and sustainable development. This panel aims to explore these challenges, examining the intersection of international business theory and practice in the context of Ukraine’s ongoing struggle against Russian aggression.
AIB Central & Eastern Europe Chapter
Ukrainian Association for Management Development and Business Education
Panelists
Lukasz Puślecki
AIB-CEE Chapter Chair, Poznań University of Economics and Business (Poland)
Taras Danko
Ukrainian Association for Management Development and Business Education UAMDBE Chair of the Board, Ukraine; National Technical University Kharkiv Polytechnic Institute (Ukraine)
Nataliia Krasnokutska
Comillas Pontifical University, Spain; National Technical University Kharkiv Polytechnic Institute (Ukraine)
Vas Taras
Vice-President Administration Academy of International Business, University of North Carolina at Greensboro (USA)
Lorraine Eden
Past President Academy of International Business, Texas A&M University (USA)
Andreja Jaklic
Vice-Chair AIB-CEE Chapter, University of Ljubljana (Slovenia)
Barbara Jankowska
Past President European International Business Academy, Rector-Elect of the Poznań University of Economics and Business (Poland)
Ewa Mińska-Struzik
Head of Institute of International Business and Economics, University of Economics and Business (Poland)
Ida Musiałkowska
Regional Studies Association (RSA) Board Member; Programme Director for International Economics, Poznań University of Economics and Business (Poland)
Piotr Trąpczyński
Vice-Chair AIB-CEE Chapter, Poznań University of Economics and Business (Poland)